Users will soon have a fresh option that allows them to lessen the amount of AI-made videos appearing in their streams. This move comes as the company revealed that it currently hosts in excess of 1 billion AI-generated clips.
Trial and Implementation
The new functionality is undergoing trials over the next few weeks before a full-scale rollout. This development aligns with a rise in AI content, fueled by emerging AI video creators.
The Broader AI Trend
It has been noted that nearly one in 10 of the fastest-growing video streams on another major platform primarily display content made by AI. A significant portion of this output is considered mass-produced AI material, a term for substandard, factory-style content that is typically nonsensical or surreal.
“We know from our community that numerous viewers like content produced via AI tools, including computer-generated images to educational videos, and we aim to offer the community the option to adjust the amount of that, depending on their own preferences,” said a spokesperson.
Volume and Proportions
The platform disclosed that there are now 1.3 billion videos on its service identified as made with AI. Overall, in excess of 100 million media items are added to the service each day, making clips made by AI a relatively small percentage of its complete catalog.
How to Adjust Settings
Members will be able to limit or boost the volume of AI-generated videos they watch by using the content preference option in the application and selecting the AI content topic. Additional categories that can already be adjusted under the setting cover news, style, aesthetics, and movement.
Platform Guidelines
Its rules mandate content makers to label convincing AI-generated content, and it forbids malicious fake videos of public figures or crisis events. Any realistic AI-generated clip that is without a tag can be deleted under its user guidelines.
Furthermore, the app will from now on add an “AI-made” label to content created with its own AI tools, or flagged by an collaborative effort for spotting content made by AI. This action is designed to stop users from seeking to circumvent the tagging system.
Responsible AI Funding
The platform is also establishing a $2 million AI literacy fund for professionals and organizations to produce educational content about responsible artificial intelligence. This initiative will support charitable organizations specializing in educating coding and technology.
Content Safety Approach
TikTok has justified its moderation strategy, amid discussion over plans to lay off a large number of content moderators in the United Kingdom. It is planning to cut 439 jobs in its user protection department in London, with trade unions and internet security professionals voicing alarm that staff are being displaced by machine-led review.
A company official clarified that people-led review would still have a role, but AI can protect employees by eliminating the most graphic content prior to it gets reviewed by people. The platform announced a notable drop in explicit and harmful content seen by safety staff over the past year due to intervention by its machine learning processes.
It is vital to combine people and machines to maintain a secure environment,” the executive stated. “We’ll have people as part of that process, but we additionally believe it’s extremely critical to reduce exposure to unsafe media as rapidly, which is where a lot of the machine support is making a difference operate efficiently.”
